BRD raises another $4.5 million


BRD RedShift MX

Fresh with new financing, San Francisco-based BRD will present the production versions of its electric Redshift MX and SM at next weeks’s American International Motorcycle Expo (AIMExpo).

According to the Wall Street Journal, BRD has just raised $4.5 million in Series A funding from several investment firms and Tesla founders Martin Eberhard and Marc Tarpenning. This brings the total amount raised so far by BRD to $8.2 million.

We will see the production-ready Redshift MX and SM at AIMExpo, but there is still no firm delivery date. In a recent communication, BRD announced that starting October 16th, it was raising the deposit amount when ordering its bikes online from $100 to $500.

BRD RedShift SM

BRD RedShift SM

Both RedShift models share the same chassis, a 40 hp electric motor with 44 N-m of torque and a 5.2 kWh lithium battery. They can reach a top speed of 80 mph, accelerate from 0 to 60 mph in 3.3 sec, and have a range of 50 miles. BRD says its motorcycles are built for performance, not range, and extolls their lightness (250lb or 113kg for the MX, 265lb or 120kg for the SM). The MX race bike goes for $14,995, the street-legal SM for $15,495.

One of the new investors, Spanish real estate developer Zapata Gil, mentioned that US and European distribution are being planned, and that “ramping up production and gaining brand recognition will be a focus for the company in the next two years”.

Can we hope that the RedShift MX and SM will be at dealers in early 2015?

Source: Wall Street Journal

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One comment for this post
  1. yuval Brandstetter MD wrote the 13/10/2014

    Those numbers make no sense. In every way the existing Zero line-up is already more advanced, being faster, more powerful, and less pricey. As for 50 miles from a 5.2KwH battery, its possible if the rider is an emaciated Asian wearing a skin-tight swimsuit and extra-small helmet fastened to the frame with quick-glue, and a nerveless hand on the throttle.

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